CROYA 2025 – Yacht Charter Show; a Luxury Fair on the West Coast

The Croatian coast, one of the most indented and most beautiful in the world, with countless islands, islets, and bays, has for many years attracted lovers of nautical tourism and sailing. In addition to the coastline that ensures safe navigation, with favorable currents, convenient anchorages, and breathtaking landscapes, it is no wonder that the nautical sector is constantly growing and has become an essential part of the tourist offer.

What is CROYA?

On Split’s West Coast, a well-known city location and a favorite spot for mooring luxury yachts during the high season, the last week of September is reserved for the yacht charter show.

CROYA is the only Croatian “business to business” fair dedicated to promoting luxury tourism.

The fair is held from Monday, September 29 to Wednesday, October 1. The timing, set in the post-season, is no surprise considering that early autumn is regatta season because favorable winds and weather conditions make it perfect for enjoying sailing.

Thus, CROYA is also part of the Split Sailing Festival, under the patronage of the Ministry of Tourism and Sports of the Republic of Croatia.

CROYA takes place at the same location for the second year in a row, with this year’s expansion to part of the ACI Marina, a testament to last year’s success and the need for organizing such events. This year it gathers over 160 charter brokers from 16 countries and more than 45 luxury yachts, motor sailers, and crewed catamarans.

Why is the CROYA Fair Important?

The CROYA fair is a business event focused on companies and professionals in the industry. It brings together charter companies and their owners and crews, agencies and brokers who sell yachts to clients, tourist boards, marina operators, service and equipment suppliers, and other professionals from the yachting industry.

The importance of this and similar fairs lies in networking and arranging future cooperation among participants, establishing partnerships, and showcasing offerings. These are places where business contacts and long-term international cooperation are created.

In addition, the CROYA fair offers charter brokers the chance to experience Split and the Central Dalmatian coast firsthand, to enjoy the nautical benefits of the eastern Adriatic so they can present their services even better to interested clients. Therefore, this event is not only a promotion of charter services but also an experience of our coast for all representatives of the charter industry who attend.

All in all, beyond building long-term business relationships, this event is useful in highlighting Croatia as a first-class nautical destination.

CROYA in the Context of the Luxury Real Estate Market

Clients who rent yachts and use high-quality charter services are often sea and luxury enthusiasts – the same people who seek out luxury villas, apartments, or land near the sea.

Events like CROYA serve as a gathering place for investors, developers, and high-end clientele who follow such occasions not only for contacts and trends but also for the experience of luxury that this fair certainly provides. 

Events at the Fair

As part of the program, there is a chef competition on the theme The Croatian Nonas, where participants compete in preparing cocktails and flavored juices as well as in table decoration. 

Also, during the fair, professional lectures and workshops are scheduled, making the event not only an exhibition and promotional showcase but also an educational experience.

Conclusion

Croatia is slowly but surely affirming itself as a year-round destination. Thanks to events like the CROYA yacht charter show, Croatia confirms its place on the map of the best Mediterranean yachting destinations. In addition, it gives charter brokers and all industry professionals the opportunity to get to know Split and its surroundings better as a nautical destination, highlighting not only their nautical potential but also the local traditions, gastronomy, and everything Dalmatia has to offer.